Matthew Welker Esq.

Alex Prasad, JD
Email Alex Prasad

Alex’s Practice Areas

Corporate Tax Firm Services Icon AEGIS


Venture Financing Icon

Venture and Finance

Who is Alex Prasad?

Alex has dedicated his practice to the intersection of sport and the law, focusing on navigating the legal obstacles that often present themselves to early-stage companies in youth sports and sports technology. A firm believer in the power of participation in athletics, his primary goal is to be a trusted advisor of his clients – informing them of the legal ramifications of their actions and triangulating the business, legal and other considerations required to arrive at the best possible outcome.

Alex leads the firm’s Sports Ventures Group, which provides legal services to sport-related companies vital to the youth sport and sports technology ecosystems. Beyond legal services, the Sports Ventures Group focuses on bringing utilizing all the resources available to the Aegis network – legal, financial, human and otherwise – to help its clients’ businesses thrive.  

Prior to joining Aegis, Alex worked at a regional law firm in metro Detroit, representing businesses in a broad range of corporate law issues, focusing primarily on mergers and acquisitions work. Before becoming an attorney, Alex was a producer with Big Ten Network. Alex is an avid marathoner and lives in Ann Arbor, Michigan with his wife, Olivia.
    • University of Notre Dame Law School
      • JD magna cum laude
    • University of Michigan
      • B.A., Political Science, with distinction
  • “Having Alex as part of our team has been a big positive shift in terms of both strategic growth and foundational excellence.  After years of dealing with corporate attorneys and never feeling like they were 100% aligned with my mission and goals – it’s refreshing to have Alex bring those important elements to the equation.  Alex’s passion for sports, knowledge of law and ability to see each relationship for both sides has allowed us to take our business to heights never imagined.  I highly recommend Alex for his approach, style and most importantly his character – he’s the Best of the Best!” – Bryan Finnerty, Opportunity Seed Capital, Founder, CEO
  • “Alex thinks like an operator, has the discipline of a lawyer, the energy of a dealmaker and the financial savvy of an investment banker. That’s a pretty good combination if you run an early stage or growth stage company. If you’re looking for someone to do cheap contract review or litigate on contingency, find someone else. If you want an outsourced general counsel who understands what it takes to keep a rapidly-scaling business on track or structure business opportunities on the fly as they arise, you’ll want Alex Prasad on call.”  – Jay Whitehead, co-Founder and CEO of League Network
  • “Alex is an incredible asset to our team, and someone I would highly recommend. He is both a fantastic and knowledgeable lawyer, and also an amazing person. Having worked with a number of lawyers before, Alex strikes the perfect balance of informing and counseling, while leaving the final decisions up to you and your team.” – Ryan Leahy, CEO of SnapSuits
  • “I brought on Alex after working with large firms and feeling lost among the weeds. I was also weary from the difficult position of wanting legal advice while navigating multiple complex deals but feeling like I had to constantly keep an eye on the timer and hourly rate. I wanted to work with an attorney that treated us more like a a partner and that I could treat like more than just an expense.  Alex has been the perfect blend of operator and attorney, providing insight and sometimes tough-love when needed while adapting quickly to new and complicated situations. He’s been there to help steer us through the difficulties of the deals, but moreso, he’s taken the time to help us understand them, their implications, and their alternatives. From investments, to contracts, to complex regulatory environments, Alex has been a partner and a guide, going constantly above and beyond and treating us more like an investment than an invoice.”  – Cavan Canavan CEO / Co-Founder FocusMotion
  • “Our edtech startup company needed an attorney to help us shore up our corporate governance. Not only did Alex fix our issues swiftly, he recommended a few ideas that will benefit our company for years to come. Alex is a lot more than our “company lawyer.” He is an invaluable member of our team.  He is efficient and meticulously prepared, and his witty personality even makes legal issues fun to talk through. In addition to providing sound advice, he has introduced us to numerous key people with proven expertise to help take our company to the next level. Alex is committed to helping our business succeed.” – Josh Nichols, CrossBraining, Inc.

From the AEGIS Blog, Podcast, and News

Innovate St. Louis – Book

Earlier this year, we partnered with a publisher, Global Village,

Arbitration for Cannabis Business Disputes

By Jeffrey L. Wax, AEGIS Law (jwax@aegislaw.com) The movement to shift business disputes from courts to private arbitration services has been increasing in the United States for many years.  Arbitration can be useful to resolve [...]

Location and Leasing Terms for Cannabis Businesses

By Jeffrey L. Wax, AEGIS Law (jwax@aegislaw.com) Securing the location for your cannabis-based business is one of the most important boxes to check when setting up your medical marijuana dispensary, manufacturing facility, or cultivation facility.  [...]

Cross Border State Sales and Use Taxation After South Dakota v. Wayfair: A New Paradigm for E-Commerce

AEGIS Law attorneys Norman Newmark (bio) and Rochelle Walk (bio) and Robert Willeford Jr. of Anders CPA (Director - State and Local Tax) have published an article in The Business, Entrepreneurship & Tax Law Review of [...]