AEGIS Law was developing a weekly webinar series called the “20 Minute Clinic.” The plan was to feature a different professional every week. AEGIS Law invited professionals to present on a topic relating to their business.
How the series was set up
The program was to be promoted to clients, contacts and the general public through e-mail, social media and targeted advertising. The audience was business owners and professionals.
Presenters were asked to consider topics of interest to that audience. AEGIS Law would then give each presenter the basic format and help develop a brief (5–7 slide) PowerPoint presentation. AEGIS Law would also produce a basic video presentation in its office. The video would be shown during the scheduled webinar and be available online afterward.
The goal was to develop a handful of these before formally launching in early February.
Preliminary topic list
AEGIS Law assembled a preliminary list of potential topics and was open to presenters’ own suggestions.
- How, Why, and When to Fire a Client
- Tips for Entrepreneurs During the Holidays
- Strategy vs. Vision: Which Is More Important?
- Top Tips from Entrepreneurs Like You
- Situations Where You Should Go With Your Gut in Small Business
- Small Business Services Not to Skimp On
- Tips for Keeping Your Email Organized
- Tips for Overcoming Procrastination on Things That Matter
- Reasons You Can’t Ignore Press Releases as Part of Your Marketing Strategy
- Should You Worry About Employee Theft?
- How to Balance Your Personal and Professional Lives on Twitter
- Do You Need to Notify the State of Changes to Your Business?
- Save Money on Incorporating Your Business on Black Friday
- Why Employee Scheduling Software Is the Best Thing Since Sliced Bread
- Ways to Be a Better Entrepreneur
- Annual Report: Does Your Business Need to File One?
- How to Enjoy the Expansion Phase of Your Business Lifecycle
- Better Business Negotiations
- Is Your Business Spending Too Much Time on Facebook?
- Must-Do Money Matters for Mom Entrepreneurs
- What Does It Cost to Run a Startup Around the World?
- How to Minimize Risk When Crowdfunding on Kickstarter
- The Worst Pieces of Advice for Small Business Owners
- Ways to Break the Ice at a Networking Event
- Reasons Women Are Awesomely Equipped to Start a Business
- How to Turn Your Passion into Profit
- Pointers for Effective Meetings
- What You Need to Know About Patents
- How to Network Effectively
- Mastering Social Media: Dos and Don’ts
- Tips on Keeping Your Day Job
- Cost-Effective Ideas to Market Your Business Online
- The Possible Pitfalls of Partnerships
- How to Be Better at Business Negotiations
- Partnering with a Friend: Why You Still Need Things in Writing
- Things I Wish I Knew Before Starting My Business
- Small Business Legal DIY? What’s OK to Do Yourself
- How to Be a Better Negotiator
- The Basics of Cash Flow Analysis for Startups and Small Businesses
- Liquidation Preference Basics
- Tips for Managing Employee Departures
Strategic Engagement
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